ALEXSANDRAH GONDORA
"I'm real, but im digital"
Alexsandrah Gondora is a London-based model whose career spans nearly a decade, with an impressive portfolio featuring global brands like H&M, Vivienne Westwood, Boy London, and Nike. Known for her striking presence and dynamic runway performances, Alexsandrah embodies confidence, versatility, and an unshakable passion for fashion.
Beyond modeling, Alexsandrah is an athlete at heart. With a background in athletics and a specialization in trampolining, she has not only trained competitively but also coached others, sharing her love for sports. Her adventurous spirit extends beyond the runway, as she enjoys traveling, exploring new cultures, and embracing the opportunities her career has afforded her. However, at the core of everything she does is her biggest inspiration—her daughter. "She pushes me to be the best I can be," Alexsandrah says. "She fills my life with so much love and energy, and I do everything I can for her."
Her journey into the world of digital fashion began when she discovered the groundbreaking work of Cameron-James Wilson, the creator of Shudu, the world's first digital supermodel. Drawn to his vision, Alexsandrah pursued a collaboration, eventually stepping in as Shudu’s real-life counterpart for an editorial in Vogue Australia. This experience led her to a pivotal moment in her career—the creation of her own AI twin.
In a groundbreaking partnership with The Diigitals, Alexsandrah became the first model to have a fully realized AI counterpart, an innovation that showcases how models can create digital versions of themselves to expand their reach and income in the evolving fashion industry. Rather than seeing digital models as competition, she views them as an opportunity for inclusion and progress, especially as Shudu—a Black digital supermodel—has already made waves in representation.
With her AI twin, Alexsandrah stands at the forefront of a digital revolution, proving that technology and human creativity can coexist to redefine the future of modeling. As the industry continues to evolve, she remains a symbol of resilience, adaptability, and innovation—bridging the gap between tradition and the limitless possibilities of AI-driven fashion.
Great British Brands 2024
The Great British Brands 2024 cover features a striking blend of real and virtual—AI supermodel Shudu alongside the digital twin of real-life model Alexsandrah Gondora. This collaboration, created by Cameron-James Wilson, founder of The Diigitals, showcases the growing role of AI in fashion while raising important discussions about ethics, transparency, and the future of modeling.
Cameron, a former fashion photographer, pioneered AI modeling with Shudu in 2017. Initially met with controversy over issues of representation and job displacement, Cameron adapted by ensuring real people remain at the heart of their digital creations. Alexsandrah, for instance, has modeled as Shudu in major campaigns and was paid for the use of her AI avatar on the cover, demonstrating how models can benefit from this technology rather than be replaced by it.
Beyond aesthetics, the cover aims to educate audiences about AI’s potential and risks. “There will be no way for us to really educate people on AI without illustrating it,” says Cameron. With generative AI tools capable of producing highly realistic yet biased images, transparency is key. By actively involving human artists, models, and writers in the process, The Diigitals sets an ethical standard for the industry.
While AI’s impact on fashion remains a topic of debate, Cameron sees it as a tool for creative empowerment—one that, when used responsibly, can open doors rather than close them. As AI becomes more integrated into the industry, the focus must remain on fair compensation, clear labeling, and ethical innovation.
AFP MEDIA
Alexsandrah Gondora is redefining the modeling industry with her AI twin—allowing her to be in two places at once. As a sought-after London-based model, she continues to grace international runways while her AI counterpart takes on digital campaigns, offering brands a seamless and efficient alternative for photo shoots.
In a rapidly evolving fashion landscape, AI opens new possibilities for models while also raising questions about representation and ethics. Unlike AI-generated models pulled from internet databases, Alexsandrah has full control over her digital likeness, ensuring she is fairly compensated and involved in the creative process. Her experience working with The Diigitals—where she has also embodied Shudu, the world's first digital supermodel—proves that AI and real-world modeling can coexist in a way that uplifts diversity rather than replacing it.
With her AI twin, Alexsandrah embraces a future where technology enhances opportunities rather than erases them. As she puts it: “There is no expiration for my AI... it’s timeless.”
Alexsandrah at the Vogue CS AI Summit
Alexsandrah Gondora joined The Diigitals founder, Cameron Wilson, at the prestigious Vogue CS AI Summit, where they explored the intersection of fashion and artificial intelligence. As the industry evolves, Alexsandrah shared her firsthand experiences of working alongside AI, discussing both the opportunities and challenges it presents for models and creatives.
The event brought together leading experts across technology, media, and fashion to discuss AI’s transformative impact. With Shudu Gram—fashion’s first digital supermodel—at the forefront, Alexsandrah highlighted how AI can be used ethically and creatively, ensuring models remain in control of their digital likeness.
Her presence at the summit solidified her role as a pioneer in this space, bridging the gap between traditional modeling and the future of AI-driven fashion.
-min.jpg)
-min.jpg)
ASSOCIATED PRESS (AP)
London-based model Alexsandrah has embraced the future of fashion by creating an AI-generated version of herself—one that mirrors her “even down to the baby hairs.” This digital twin has already been featured in photo shoots, with Alexsandrah ensuring she receives full credit and compensation for its use.
The rise of AI in modeling has sparked debate. Supporters see it as a way to improve representation, reduce fashion waste, and create new job opportunities. However, critics worry it could replace human models and limit diversity efforts. While some brands like Levi’s have faced backlash for using AI-generated models, companies like The Diigitals are working to ensure that AI complements, rather than replaces, real talent.
Cameron Wilson, founder of The Diigitals, has been at the forefront of ethical AI modeling since launching Shudu, the world’s first digital supermodel. After early controversy, Wilson shifted focus to ensure virtual models open doors for real models—particularly women of color. Alexsandrah herself has modeled in person as Shudu for Vogue Australia and is now shaping the industry’s future with her own AI twin.
She believes AI, when used ethically and with proper regulations, can create more opportunities for diverse models like herself. “It’s something that even when we are no longer here, future generations can look back at and say, ‘These are the pioneers,’” she says.
With transparency, fair compensation, and responsible use, Alexsandrah’s AI twin is proof that digital fashion can be a tool for empowerment—not replacement.
BBC NEWS
Alexsandrah never set out to be a model, but after turning down early opportunities, she eventually stepped into the industry. Now, she's taking an even bolder step—creating an AI-generated version of herself to expand her career.
With her digital twin, Alexsandrah aims to stay in control of her image, ensuring fair compensation while reducing the physical demands of modeling. "Having an AI version of you kind of keeps you safe," she explains, emphasizing how this technology allows her to be in two places at once and maintain ownership over her likeness.
Behind her AI twin is The Diigitals, the pioneering agency founded by Cameron Wilson. Known for launching the world’s first digital supermodel, Shudu, The Diigitals has since focused on ethical AI, ensuring real models benefit from virtual counterparts rather than being replaced by them.
While AI’s role in fashion continues to spark debate, with concerns about job security and diversity, the demand for virtual models and influencers is growing. Major brands and charities are already leveraging AI-driven characters to engage audiences. Wilson highlights this shift as an opportunity to blend real and digital talent, encouraging fair AI use rather than job displacement.
Alexsandrah stands at the forefront of this evolution, proving that AI in fashion isn't about replacing models—it’s about redefining possibilities.
THE GUARDIAN
In a thought-provoking documentary by The Guardian, Alexsandrah Gondora shares her insights on the future of modeling and what AI means to her. Featured in a behind-the-scenes shoot at The Diigitals office, she explores how AI is reshaping the fashion industry.
As AI-generated images become increasingly lifelike, they challenge traditional beauty standards and raise questions about representation and authenticity. Alexsandrah discusses the balance between opportunity and ethical concerns, emphasizing the importance of diversity and fair compensation in this new era of fashion.